Jack Daniels x Brandon Jennings: Exclusive Barrel Pick at the Historic Distillery
This unforgettable project brought together the iconic Jack Daniels brand, NBA star Brandon Jennings, and the Milwaukee Bucks for a unique fan-focused barrel-picking experience at the historic distillery in Lewisburg, Tennessee. Partnering with Take7 Productions, we documented the day’s highlights, from the fiery charcoal-burning process—a signature step in Jack Daniels’ whiskey filtration—to Brandon’s “Bucks in Six” tribute in the distillery’s charcoal room. Every moment told a story of craftsmanship, legacy, and collaboration.
The day’s visual narrative peaked with a striking portrait session as Brandon showcased a sleek Jack Daniels jacket and cowboy hat, blending modern style with rustic charm. Whether capturing the towering whiskey barrels in the tasting room or the picturesque BBQ Hill Pavilion, each image celebrated the brand’s heritage and the creative synergy of this collaboration. This project stands as a testament to the power of storytelling through vibrant commercial photography, honoring the spirit of Jack Daniels and its timeless appeal. Read the full breakdown of the shoot HERE!
This image is part of the 2024–25 Collection | The Six, featuring Bucks legend Brandon Jennings, originally posted on the Milwaukee Bucks' official website as part of their collaboration with Jack Daniels.