Out with the Old, In with the New: The Importance of Refreshing Your Company’s Photos
Are your company photos stuck in a time warp? Are your employees' headshots from the '90s? It's time to give your photos a refresh and bring them into the modern age! And what better way to illustrate this than by highlighting the recent photo update for THE MAINLAND COMPANIES, a real estate development firm.
Here are a few reasons why you should update your company photos (and have some fun doing it!).
Don't Be "That" Company
We've all stumbled across a company's website or social media page with outdated photos, and let's face it, it's not a great look. Don't be "that" company. Show your potential customers that you care about your online presence by updating your photos to reflect the current trends and standards. Take a cue from THE MAINLAND COMPANIES, who recently refreshed their photos to better showcase their brand and values.
2. Embrace Your Inner Creative
Updating your company photos is an opportunity to embrace your inner creative. Have fun with props, poses, and lighting to create a unique and memorable look for your brand. And don't be afraid to inject some personality into your photos - it's a great way to stand out from the crowd and show off your company's culture. THE MAINLAND COMPANIES did just that, with their updated photos featuring a mix of professional and candid shots that capture their team's personalities and the fun they have at work.
3. Boost Employee Morale (and Their Instagram Game)
Updating your employees' headshots is a great way to boost morale and show that you care about their online presence. Plus, let's be real, everyone wants a great new profile picture for their social media accounts. Give your employees the chance to shine with new, professional headshots that will make them feel confident and proud. THE MAINLAND COMPANIES' updated headshots showcase their employees' unique personalities and professionalism.
4. Reflect Your Company's Values
Your company's photos should reflect your brand and what you stand for. By updating your photos, you can showcase your company's values and personality. Whether you're a quirky start-up or a buttoned-up law firm, your photos can help communicate your brand's personality to potential customers. THE MAINLAND COMPANIES' updated photos feature their team in various settings that reflect their company culture and values.
5. Show Off Your Achievements (and Your Company's Good Looks)
Updating your company photos is a great way to showcase your achievements and milestones. If you've recently won an award or completed a big project, update your photos to reflect this and show off your company's good looks. It's a great way to promote your success and inspire potential customers to work with you.
In conclusion, updating your company photos doesn't have to be a chore - it can be a fun and creative opportunity to show off your brand's personality and values. So, take a cue from THE MAINLAND COMPANIES and embrace your inner creative, boost employee morale (and their Instagram game), and show the world what your company is made of.
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About The Author
My name's Tausha Dickinson and I'm a photographer specializing is headshots, fashion and commercial work. I live in Franklin, TN, just outside of Nashville, with my husband and my son!